
Running a small business is difficult, to say the least. Did you know that, according to Forbes, 20% of small businesses fail in their first year, and 30% fail in their second year of operation? Those are pretty significant numbers, and they’re hard to ignore. So how do you ensure you don’t become another failure statistic? There are, of course, myriad reasons why small businesses fail. Insufficient capital, unsuccessful marketing initiatives, an unclear business model – all things that are important to be aware of, of course. Businesses can also run into trouble once they hit their stride when communication